business mindset

Algorithm got you down? Here's what to do to fix it | Top business complaints series

Algorithm got you down? Here's what to do to fix it | Top business complaints series

“The algorithm changed and my engagement is way down”

I hear this one the most-both on calls with people and circulating in facebook groups nonstop. I was even in a instagram pod (remember those?) of some of the most successful photographers in the industry. Even though they had such obvious success, they were still freaked about algorithms, shadow bans, and engagement. Does this one strike fear in your heart too?

Hiding behind your rebrand

What we don’t realize in these situations is that our brains want to keep us from jumping off the edge of a metaphorical cliff. Our brains are created to help to keep us safe, but in these instances this safety net is self sabotage. What our brains don’t realize is that we CAN jump off the edge of that cliff, because we have always had wings.

Intuitive decision making in your business

From my heart to yours, I just want you to know that your impact is special. You deserve to make that impact and you deserve to have a business that actually aligns with an impact…Don't be kinder to other people who you don't know, than you would be to yourself, be your own biggest fan. Be your own cheerleader. We spend far too much time as our own worst enemies.

My three secrets to getting a lot of stuff done

Chances are, you're your own boss (even if this is a side gig). You're the engine that grinds this whole business thing forward and you're where the buck stops. I've gotta be real with you-sometimes that terrifies me. Anyone else feel that pressure sometimes? It used to look like these thoughts swarming around in my mind: 

  • "What if I have an off day?" 
  • "What if I'm sick?"
  • "What if what I'm doing doesn't work and I have NO clue?"

So, for a while, I wouldn't do ANYTHING. Obviously, that didn't get me too far...at least not FORWARD! It took me a year of mindset work and creating routines and habits to see how to create a week filled with intention and success. 

Here’s my secret sauce that create a work week that allows for coffee with a friend, taking care of my baby,  and still driving profits to my business.


Secret #1: Create your morning and evening routines

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Think of a garden-if you're planting vegetables, you first make the container or bed to plant your vegetables in. Your morning and evening routines are your containers! Now, what you put inside them is where you'll start seeing some magic! Because once you have the container, you can plant seeds and see growth!

 When you've got a killer morning and evening routine, all that mindset and energy work you're doing will start to take hold in your life. 

While I'm a mama and my morning and evening routines are flexible right now, here's what I'm doing for my growth:

My morning routine

I get up before my son's first morning feeding (he's sleeping through the night now) and go for a walk. During this time, I listen to nature, focus on breathing, and begin practicing gratitude.

When I get back, I make or enjoy my coffee and read for a few minutes. Honestly, my reading time is pretty brief right now-I don't have a ton of stamina here but reading stamina is like muscle-you can increase it over time. Right now, I'm happy if I stay awake to read for 5 minutes, but I look forward to when it's 6 minutes...then 7...you get it!

After reading, I take time for prayer and meditation and follow up with journaling. And of course, journaling leads to brainstorming, which is when I have my best ideas!

My Evening Routine

Why make an evening routine? Your subconscious mind controls 95% of your actions...WHOA. And it's most active while you sleep. So...if you want to shift your subconscious thinking, the best time to do it is right before it's most active! Give it some fuel! During this time, I do some specific reading, affirmations, and meditation. Then, as Stephen and I fall asleep, we share what we're grateful for.


Secret #2: Make space for your best ideas

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Even if I only do this on Monday mornings (which totally happens), I take time to journal. I write prayers, get burdens and stressors off my chest, make mind maps, lists, and write out dreams. Then I breathe for a minute. 
I know I’ve talked about journaling...like so much forever but what about the breath before the journaling? 
That’s the magic!
During that time, ideas flood my brain. Why? (tell me you already know why!) Because there's ROOM for them now!! Making SPACE is seriously when the magic happens. I've drafted numerous course outlines, coaching content ideas, and marketing plans during this deeply powerful time! That's some mega brainstorming!


Secret #3: Focus on your top 2-3 goals for the week and day

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I ask this in our private facebook group often because I ask myself every monday: "If I only got 2-3 things done this week, what are my big goals?" I focus on tasks that first serve my core purpose, second connect me to the people who need my message, and third that drive my bottom line. 

You can get a million tiny tasks done, but what if you could do 2-3 BIG things that resonated with your tribe and really shifted your business? Wouldn’t you rather have that?

How about you? What's the secret sauce to creating your intentional week?

Don't give up on your daydream| a letter to the dreamers

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Dear Dreamer,

I'm sitting at my desk, with a million dreams in my head, a heart on fire to help creative business owners build a business they love, and a fussy, clingy infant strapped to my chest. I'm typing, recording, journaling, and building while taking breaks to feed, burp, and sooth my crying babe. 

I've gotta be honest-motherhood is the most difficult journey I've been on! I've found my purpose and work I absolutely love. I found my baby after a long journey to each other. And now, I feel divided. I want to do so many things in my business. I have so many dreams for my family too. And figuring out how to divide my time is not easy. 

Do you ever feel like that? Like you're taking 2 steps forward and 1 step back and you split your time between your daydream and your Maybe your creative business is a side hustle and your time is limited. Maybe you're also a mamapreneur and doing the naptime hustle. 

Whatever your situation, if you feel like you're taking 2 steps forward and one step back...don't give up on your daydream! You're still moving forward and that's what counts. Keep taking the 2 steps forward. Keep running toward your dream. Because you have a sacred call on your life and a purpose to live out. That purpose will be found in both your business and your personal life. The resistance might feel overwhelming at first, but keep going. It will ease up. 

So today, I'm taking my 2 steps forward. I know just how I want my schedule to look, how I want to serve my family, clients, and audience and what it will take to get there. And in 5 years, I won't be whining about the 1 step back, I'll be celebrating the forward motion, the grit, and the alignment that brought me into my dreams.

What does your life look like in 5 years? And what will it take you to get there? Keep stepping, sweet friend. You were meant for this. 

Love, 

A fellow day-dreamer on a mission

How to Brainstorm Your Way to Original Content

How to Brainstorm Your Way to Original Content

When you have great content, it attracts in new leads, it establishes your expertise, it helps qualify potential clients, and it increases your perceived value. Here are my 4 favorite ways to create fresh, original content!

Welcome to the Successful Creative!

Welcome to The Successful Creative, a place where we can walk the journey together of monetizing your creative passion, learning to strengthen our mindsets, and think and dream bigger.

My story learning to be a successful creative

Hi! My name is Stephanie and I'm so glad you're here! I am launching this blog as a result of five years of hard work, learning curves, and growth as a wedding photographer. I'm at a point in my journey where I recognize that my love of teaching coupled with my experience running a business could encourage and serve others on their journeys. Here's a bit about my story:

Matching my natural skills with a job description

I grew up with a penchant for teaching. I would collect all the kids in my neighborhood and lead them on wild expeditions, I would “play teacher” and I would “teach gymnastics classes.” (I can't even do a cartwheel...I don't know how I got my friends to attend gymnastics classes!!) Whatever I learned, I wanted to share with the kids in the neighborhood...even if I wasn't an expert. Becoming an elementary teacher seemed like a natural progression of my life’s narrative, right?

After college, I had two interesting jobs: I was a crisis and trauma counselor for college aged girls for several years and then I taught elementary school. Each job ignited my desire to connect with others, encourage them, and teach them.

Pretty soon, however my natural intuition for connecting with people, drawing out their best assets, and then teaching them, was crowded out by paperwork, school politics, test results, and scripted, unimaginative plans (hey, my ideal reading lessons involved building trees in my classroom. Worksheets? notsomuch) I felt suffocated and wondered if I’d ever actually do the thing I loved: teaching.

Jumping into small business ownership

During this time, I met my now husband, Stephen. By the time we got married, he had trained me well and added me to his photography business. So as a newlywed, I jumped headfirst into helping someone with their business. I was thrilled to encourage him, believe in him and troubleshoot HIS business for a few months until I realized he viewed it as OUR business. As soon as I had skin in the game, I began backpedaling REAL quick. I was filled with intense fear, self-doubt, hurts, and a scarcity driven mindset leaving me feeling desperate with each new business hurdle.

Over the next few years, I had to work through some major mindset issues, anxieties, and recalibrate my view of myself, my purpose, and my life’s calling. Along the way, I found that there were elements to running a business that I was naturally adept at. There were elements that tapped into my desire to connect with others as well as my penchant for being a bit of a pipe dreamer. But no matter how big I dreamed, my fears and mindset issues were like concrete blocks around my feet. I couldn't actually go anywhere!

But, God knew where I was and as I prayed for change, He sent me on a journey of change that I look forward to sharing with you soon.

Running a business through roadblocks

One of my first roadblocks was a really simple one-dealing with opposition. I think the first thing that appealed to me about wedding photography was the affirmation! I mean, I picked up a camera and people were praising me and throwing money at me. Wow, it felt kind of addicting! I think I may not be the only one who began her journey with the addiction to affirmation!

But reality quickly set in when we experienced our first bit of opposition-someone questioning our value instead of throwing money at us, someone stating that they weren’t happy with the experience we provided instead of just gleefully praising my skills. All of a sudden, things got really real and I had to determine if I was going to continue to live for affirmation or if I was going to build a business that rose above opposition to achieve greatness. 

What is a successful creative?

Chances are that you’re here because you like the idea of being a successful creative. You want to be successful and you yearn to create new things. But you may feel like you have one or the other right now. You may even be in the place of experiencing your first bit of opposition in a journey that’s been filled with affirmation. If that’s you, I want you to know that you’re not alone. What you’re going through is one of your biggest tests to determine how serious you are about being a successful creative. I believe you have what it takes. And where you feel weak, I have you covered. 

With each growing pain I experienced, I wrote about it, asked myself “what tools do I wish I had while going through this?” and then I created them for you! So you can expect this to be a place where you can find resources to help you on your journey to building a profitable business.

I plan to serve you really great, honest content on this blog and via email because I believe that the journey I’ve been on has taught me deep and powerful lessons about how to run a profitable creative business and I want to share that with you.

Over the next few weeks, I’ll be sharing more of my story and I’d love to know about yours. Comment below and let us know what do you do and what are you proud of in your business? Brag on yourself and let us cheer you on!